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How can something like your ZENA welding system possibly work?Do you expect me to believe that a tiny ZENA welder can put out as much power as you say?Why haven't I heard about your welders?Will it last?How can your product be so inexpensive -- and yet out perform mobile welders which cost 5 times as much?

Over and over (and over!), we get questions that, one way or another, evidence skepticism about basic product performance or reliability. These questions come from prospective customers, the press, and just about everyone that hears about the product.

General skepticism about such a revolutionary product and about its performance and reliability is quite natural. However, dealing with such questions can be very frustrating -- particularly so when such skepticism, to some degree, is simply based on the fact that a product does not conform to the size, weight, or "look" of established products. For example, "it looks too small to produce that much power", or "it's not heavy enough" are comments that we hear quite often.

Using the same sort of logic people have "proven" conclusively that revolutionary products like transistors, personal computers, memory chips, CD-ROM's, DVD technology, television, airplanes, automobiles, the Internet, light bulbs, mobile phones, space travel, solar power, etc. could not possibly work. But, of course, we all know that such things do exist, that they do work, and that inevitable improvements will continue to make them smaller, faster, more efficient, and more reliable (or, sometimes, even obsolete).

In the welding field, before the introduction of the ZENA's light weight modular power generators, and our unique electronic controls, engine driven power generating technology had remained constant for over 70 years. In fact, until quite recently, the same could be said for the power generating systems used in shop type welders. However, recent improvements in generating technology, such as ultra light weight inverter based power generators, are now being accepted as viable (and more reliable) replacements for old, turn of the century transformer based generating technology.

Therefore, the simple (short) answer to all of these questions about our welders is that the ZENA mobile welding system is for real. It does exactly what we say it does. NO performance claim or specification is overstated. Rather, the opposite is the case. In fact, we often tone down and/or limit our descriptions of product performance out of fear that we will simply not be believed!

Our modular welders are a leap forward in engine driven welder technology. No smoke, no mirrors, no B.S. -- just the application of real scientific principles -- lots of hard work -- AND new ideas that were focused by input from real people who make their living welding. Our welding systems look different because they are different. They are not simply the result of tiny, evolutionary improvements to existing products, or technologies. Our incredible product performance is the result of innovation and independent scientific development -- designing from "scratch" -- rejecting and questioning old methods and technologies, rather than assuming that existing methods must provide the only "correct" way to accomplish a given task.

The result of our very successful efforts is a family of welders that are:

ZENA welders can be manufactured at a much, much lower cost, without sacrificing quality or reliability in any way. Because of their extraordinarily low cost and exceptional performance, not so surpassingly, our welders are an extraordinary economic threat to established distributors and manufacturers of such equipment. For example:

Hands on product demonstration is one way to deal with doubts and curiosity about product performance -- and we take advantage of every opportunity to let people try the product for themselves. Invariably, even the most skeptical individuals are convinced when they get a chance to use the product.

For example, Genie Industries, after exhaustive testing and analysis of our welders, was so impressed with the ZENA welding system that, in 2002, they began to offer factory installed ZENA welding systems as optional accessories in their man lift product line. These ZENA welder equipped Genie lifts, working day in and out at construction sites all over the world are fantastic mobile demonstration centers.

It would be wonderful if we had demonstration locations and/or retail outlets close to every prospective customer. But, sadly, it takes many years, and an incredible investment, to set up such a widespread demonstration system. So, at this time, it's just not possible to let every prospective customer try the product before they buy it.

However, it IS possible to assure customers who are not able to see and try our welders in advance, that our performance claims are completely truthful and guarantee that they will be completely satisfied, in every way with their purchase. We do this by offering a money back guarantee of satisfaction to all customers who buy welders directly from us.

Customer reports are another way to help prospective buyers find out about new products. Happily, we have many ZENA welding system owners who are freely willing to share their experience with others. In fact, word-of-mouth advertising, by very satisfied customers (who are usually quite happy to demonstrate their welders), is our primary means of exposure to new customers!

One such customer, relates how he spent all day one Saturday trying to "break" his new 150A ZENA welder -- welding continuously, stopping only to change rods, and for a 15 minute sandwich break -- completely satisfying himself that the the ZENA welder was everything that we said that it was -- and more! He was very well satisfied indeed, since he later became one of our field sales representatives.

The product and the technology is revolutionary -- but not untried.

Our welding equipment customers are not taking a risk on an unproven product, or a new company. ZENA has been in business for over 14 years, and the reliability of this welding system has been proven, on the job, by years of hard commercial use in the USA, and in other countries. For example, units in daily, multi-shift use in underground mines have been functioning for over 4-1/2 years are still working in severe environmental conditions where conventional mobile welders typically fail in less than a year!

In conclusion, should you have any lingering doubts, we assure you that the welding equipment that we describe in this web site really exists and that this equipment performs exactly as stated.

Try one of our mobile welders for yourself. You will not be disappointed!

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Genie® and Weld Master are trademarks owned by Genie Industries.

ZENA is a trademark owned by ZENA, Inc. for its welding systems and related products.

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